A Celebrity Version of The Apprentice on the Way
Matt Richenthal
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And while it would make for a marquee matchup, don't expect Rosie O'Donnell to be among them.
"It will never happen in this lifetime or beyond," said Cindi Berger, O'Donnell's spokeswoman.
The network announced Monday that the reality show will be back in the middle of next season with the celebrity twist, the winner donating proceeds to charity instead of going to work for The Donald.
NBC had canceled The Apprentice due to low ratings when it announced its next season schedule in May. But the network hired Ben Silverman as its new entertainment chief shortly thereafter, and he called on Trump and executive producer Mark Burnett to revive the show.
No contestants were named in NBC's announcement. The network said it was looking for people with entreprenurial abilities in the areas of sports, entertainment and fashion.
Which, of course, raised the question of O'Donnell, Trump's nemesis, maybe getting involved.
"It would be great to have Rosie on The Apprentice," Silverman said at a morning Television Critics Association news conference. "Donald personally told me to extend an invitation to her."
Matt Richenthal is the Editor in Chief of TV Fanatic. Follow him on Twitter and on Google+.
