Mad Men Series Premiere Spoiler: A Secret Exposed!

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A major secret is about to get exposed on Mad Men.

While we know very little about the third season of this Emmy-winning series - because its producers and writers want it that way - E! News has at least discovered the following nugget about the August 16 premiere:

Viewers will learn a secret about Don Draper's past, back when he was Dick Whitman. This will explain a lot about why Draper feels so disconnected from his roots.

Don Draper Image

Matt Richenthal is the Editor in Chief of TV Fanatic. Follow him on Twitter and on Google+.

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Mad Men Quotes

It's been a pleasure working with you all. I wish you the best of luck.


Nostalgia - it's delicate, but potent. Teddy told me that in Greek, "nostalgia" literally means "the pain from an old wound." It's a twinge in your heart far more powerful than memory alone. This device isn't a spaceship, it's a time machine. It goes backwards, and forwards... it takes us to a place where we ache to go again. It's not called the wheel, it's called the carousel. It let's us travel the way a child travels - around and around, and back home again, to a place where we know are loved.

Don Draper