Hilda is Betty's older sister and mother of Justin, who she had at 18.  Hilda owns a beauty salon and is currently dating a married man, "Coach" Tony.  They broke up and now Hilda is dating the councilman, Archie.

Hilda Suarez Quotes

[after Ignacio awkwardly walks into Betty's to see a naked coach...]
Hilda: papi what are you doing here?
Dad: I came to protect Betty, install some locks
Coach: What'd you get, Sleigh locks?
Dad: No, Quickset
Coach: Oh those are good

Betty: I'm not gonna let you turn my apartment to in a sex den..
Hilda: It's not about sex, it's about love
Betty: Fine, some love den..
Hilda: If it was just that we could do it in the backseat of his car

Ugly Betty Quotes

She's like Liza at the pride parade..

Marc

You are so cute when you are mortified.

Daniel