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(Bart catches Homer at Krusty Burger instead of his "new" job.)
Homer: I couldn't bear to tell your mother, so I hang out here all day.
Bart: But, Dad, you gotta tell her. She's been buying brand-name groceries.
Homer: Brands like "Miser's Choice" and "Day-Old Delights"?
Bart: No, things rich people buy, like Campbell's soup and Pepsodent.