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Kramer: THE BEACH!!! (enters the apartment) You smell like the beach. What's the name of that perfume you're wearing?
Tia: It's Ocean by CALVIN KLEIN.
Kramer: CALVIN KLEIN? No, no. That's my idea. They, they stole my idea. Y'see I had the idea of a cologne that makes you smell like you just came from the beach.
Jerry: I know look at this (shows an ad from CK)
Kramer: (shocked) Whooo! That's you! What is going on here? The gyp, he laughs at me then he steals my idea. I could have been a millionaire. I could have been a fragrance millionaire, Jerry. They're not going to get away with this. (leaves)