Wednesday: In the good old USA, people still heed the call of the transcendent void but they respond to it by building a model out of beer bottles of somewhere they've never visited or by erecting a giant bat house in some part of the country that bats have traditionally declined to visit.
Shadow: Or they sell t-shirts and hot dogs.
Wednesday: Roadside attractions! Where they buy that hot dog and they buy that t-shirt. Then they wander around, feeling satisfied on a level that they cannot truly describe and profoundly dissatisfied on a level beneath that.