We haven't caught any real scenes from Season Three of Friday Night Lights, which debuts October 1, but this brief promo has been making the Internet rounds, and DirecTV is definitely looking to put its mark on the new season.
The latest ad for the upcoming season gives Friday Night Lights an indie rock, almost supernatural makeover. There is no sign of football anywhere in the clip, but there's defnitely plenty of drama in the heart of Dillon, Texas.
Heightening the ghostly atmosphere is the soundtrack of the clip, a cover of Daniel Johnston's "Devil Town" by indie rock's Bright Eyes, a song of lonely reverberation - sounding as if it's being performed in an empty church.
Check out the cool, and very different, Friday Night Lights preview below ...