You know one thing Dad was really big about? It was a lesson that he taught us all. One of the first things he taught us. If you wanna test a bond… -You don't really need to break it. You just crack it a little. Now, he put me one rung higher on the ladder than Tammy and he sat back and watched. Cracked, but it didn't break. It did make it stronger.

Frederick

Roderick: This is it, Freddie. They're all gone, and it's all about to fall apart. So, I need to count on you. And when they call, and they will call, you just don't pick up,that's the best message. And if they corner you in the street,
you tell them, "I'm Frederick Usher, I'm the repository of the hopes and dreams of a fucking empire." "So take your treacherous bullshit elsewhere." Can you do that?
Frederick: I can.

And, strictly speaking, I try to never intervene this directly, but… [chuckles] …the pliers got me thinking.

Verna

I'm sorry, Bill, just who do you think you are in this? You have one job, you smile, you jazz-ercise, and you bring that army of fitness fuckers with you. You are a face, you're not a mouthpiece, so just smile and shut the fuck up.

Tamerlane

First, you roll out a multi-media campaign to convince people lemons are incredibly scarce, which only works if you stockpile lemons, control the supply, then a… A media blitz. Lemon is the only way to say "I love you," the must-have accessory for engagements or anniversaries. Roses are out, lemons are in. Billboards that say she won't have sex with you unless you got lemons. You cut De Beers in on it. Limited edition lemon bracelets, yellow diamonds called lemon drops. You get Apple to call their new operating system OS-Lemón. A little accent over the "o". You charge 40% more for organic lemons and 50% more for conflict-free lemons. You pack the Capitol with lemon lobbyists; you get a Kardashian to suck a lemon wedge in a leaked sex tape. Timothée Chalamet wears lemon shoes at Cannes. Get a hashtag campaign. Something isn't "cool," "tight," or "awesome". No, it's "lemon". "Did you see that movie?" "Did you go to that concert? It was effing lemon." Billie Eilish, "OMG, hashtag… lemon." You get Dr. Oz to recommend four lemons a day and a lemon suppository supplement to get rid of toxins 'cause there's nothing scarier than toxins. Then, you patent the seeds. You write a line of genetic code that makes lemons look just a little more like tits… and you get a gene patent for the tit-lemon DNA sequence, and you get a gene patent for the tit-lemon DNA sequence, you get those seeds circulating in the wild, and then you sue the farmers for copyright infringement when that genetic code shows up on their land. Sit back, rake in the millions, and then, when you're done, and you've sold your lem-pire for a few billion dollars, then, and only then, you make some fucking lemonade.

Roderick

Camille: I have specific needs. I have specific requirements for a particular and unique fucking lifestyle. I think it's really convenient that you two were excited when you signed your NDAs and consent forms and that you two fell in love, Tina, one month after I finish paying off your student debt, Tina?
Beth: My name isn't Tina, it's Beth.
Camille: I don't give a shit, Beth! Damn it, Toby and fucking Tina makes me laugh, so at work you're fucking Tina! Why is that so-- Ow. I have a fucking migraine. Fine, okay, oh, okay, you're in love. You're in love. Adorable little morons. You would think that spending this much time around Fortunato Industries would teach the two of you a little bit about brain chemistry, you dopamine-riddled little fuck puppets.

You know, it was the Greeks who started it. Fourth century BCE. First experiments on animals. At least, documented. Pigs and goats. You know how many animals are used for testing in a year? More than a hundred million. Human beings doing this to so many other species. It's impressive. Medical research on chimpanzees was pretty much banned in 2015. I mean, they said exceptions could be made if the research was proven to be critical to understanding human disease. And if a sizeable donation was made to support the conservation of wild chimps.

Verna

Fuck off, Froderick. Froderick and Maderlane. Froderick and Maderlane. Linking arms, side by side, playing Red fucking Rover, trying to get me to break through, so what? You can knock me down? Well, guess what? I don't need to break through. Because I'm going over the top.

Victorine

So much money. One of my favorite things about human beings. Starvation, poverty, disease, you could fix all that, just with money. And you don't. I mean, if you took just a little bit of time off the vanity voyages, pleasure cruising, billionaire space race, hell, you stopped making movies and TV for one year and you spent that money on what you really need, you could solve it all. With some to spare.

Verna

What if I said you get all that, the whole thing, and the price is deferred? Let the next generation foot the bill. So that's the deal. You get the whole world, and when you're done, at the end of it all, just before you would have died, Roderick, just before you would have died anyway… your bloodline dies with you.

Verna

Roderick: One thing I tried to teach them is the art of the pivot. When life hands you lemons…
Dupin: Make lemonade?
Roderick: No.

Toby: We're really sorry.
Camille: [blank stare]
Beth: For your loss.
Camille: [sigh]

The Fall of the House of Usher Quotes

Madeline: Mom, you have to drink and… And we think maybe… Maybe we need to call a doctor, like on the TV.
Eliza: No!
Roderick: Mom, please.
Eliza: Jesus showed us how to heal the sick, and it wasn't through medicine! Where is your faith? Your body is a temple of God. And you'd pollute it?!

Camille: We're coming out swinging. Front-facing stuff. Softballs like Fox, Hannity knows which side
his dick's buttered on. He'll be friendly.
Beth: Tucker?
Camille: I just threw up in my mouth a little bit. Yes, um, call Bresnickan at Vanity Fair, see if he wants a profile on Leo. We can let Leo help out for a change. He can talk about his Jordans, and his charity work. Kimmel, Colbert, also Leo. And fuck it, fine, Victorine as well, Victorine will work for Vanity and Cosmo. -For some reason, people like her.