Jackson Belleville is Sookie St. James' husband and father of her two and eventually third child. Jackson is also the primary produce provider for the town.
Yes, it is her real dad. He seems very nice, kinda a folkey, poppy, urban, gruffly look to him. And obviously there's some money mixed in there, cause he has a money nose and...Jackson
(Women coughs. Jackson turns around to see Christopher and Rory standing there)
Sookie: A zucchini tush?
Jackson: Just a temporary name.
Sookie: You want me to serve my customers a genetically engineered vegetable that's named after a butt?