From The Mod Squad to Beverly Hills: 90210, teenagers have always looked to their more telegenic peers for advice on what to wear.
On Gossip Girl, the curfew-free characters garner almost as much press for their clothing as they do for their scandalous antics.
Sure, the plot lines involving sex, mysterious pasts and high society events are fun, but the story is also Gossip Girl fashion - the amazing clothing you normally only expect to see on runways and red carpets.
From casual chic to haute couture, the Gossip Girl cast always wears the latest, greatest fashion and is getting noticed by all the tabloids, from People, Us Weekly and Star to The Hollywood Gossip.
But instead of simply drooling over the show's praiseworthy frocks, viewers can actually buy select clothing and accessories from the official site.
It's true! Just log onto the Gossip Girl homepage and click on "style" to browse the show's fashions by brand, character, episode and product!
Chuck Bass limo? Not required.