Rich Sommer to Romance Ugly Betty

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Ugly Betty fans may need to observe a moment of silence in memory of Matt and Betty.

According to Entertainment Weekly, Rich Sommer has landed a potentially recurring role on the ABC series. The Mad Men star will play Jimmy, a love interest for the show’s suddenly-single main character.

A fireman, Jimmy will go on “the date from hell” with Betty, as described by a show insider. He'll debut in March.

Rich Sommer

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Ugly Betty Quotes

Oh Papi stop, this is nothing.

Betty

Fashion is still trending towards distressed looks.

Betty