Freeform Apologizes After Mocking Shadowhunters Fan Campaign

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Freeform is sorry. 

The cable network issued a short and sweet apology after fans of Shadowhunters found their efforts to save the series being ridiculed by the network that canceled the series. 

Shadowhunters Poster

"This was a mistake. We never intended to disrespect the Shadowhunters fandom. We apologize for this," said a statement on Twitter. 

It all started on Saturday when the network aired an "enhanced" version of Toy Story 1 as part of its "25 Days of Christmas" programming event. 

Being "enhanced" the cabler added inserts to the airing to poke fun at events happening on-screen, and one, in particular, took aim at the efforts of Shadowhunters fans around the world. 

shadowhunters mocked

During the scene with Woody using the Magic 8-Ball to give him some clarity, an insert appeared across the screen, saying:

"Will Freeform save Shadowhunters if I keep tweeting about it?” it said. 

The response?


Related: Shadowhunters Canceled at Freeform

Freeform swung the ax on Shadowhunters back in June but claimed that it would help bring the story to a close by adding a special two-hour series finale to the second half of Shadowhunters Season 3

“We are very proud of ‘Shadowhunters,’ a series that broke new ground in the genre world and became a fan favorite,” the network said in a statement at the time.

Shadowhunters Pic 1

“However, along with our partners at Constantin, we reached the very difficult decision not to renew the show for a fourth season. But as big supporters and fans ourselves, Freeform insisted on and championed the filming of a special two-part finale that would give devoted fans a proper ending."

"The twelve episodes will air in spring of 2019. We want to thank our talented creators, producers, cast, and crew along with our colleagues at Constantin for their hard work and dedication and to Cassie Clare for her incredible book series. We look forward to the final chapter of this breakthrough drama.”

Related: Famous in Love Canceled at Freeform

Fans have been trying to find a new destination for the series to air ever since, raising money for various charities in the process. 

While Shadowhunters had soft ratings domestically, it is thought to be a hit on Netflix, and the fanbase only seems to be expanding by the day. 

Shadowhunters Pic 2

Thus far, a new home for the series has not been found, and while it's unlikely for a canceled series to get a reprieve, the fans are not giving up. 

Many were mad that Freeform poked fun at the campaign, especially when you consider the fact that the fans helped raise over $30,000 for charities, among other things. 

Okay, Shadowhunters Fanatics. 

What are your thoughts on Freeform's decision to mock the series? 

Hit the comments below. 

Remember you can watch Shadowhunters online right here via TV Fanatic. 

Shadowhunters returns for its final batch of episodes February 25. 

Paul Dailly is the Associate Editor for TV Fanatic. Follow him on Twitter.

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Shadowhunters Quotes

It's your 18th birthday. Everything's going to change for you now.


Clary: Simon, how could someone as smart and perceptive as you not realize the person sitting right there is in love with you?
Simon: I guarantee you I'm not the only smart, perceptive person to make that mistake.